Short Messaging Services (SMS) and Multimedia Messaging Services (MMS).
Mango’s mobile messaging platform allows our agency and brand clients to communicate
with customers and potential customers via SMS and MMS. This communication can be
either a key component or the campaign in its entirety. MMS services such as picture
and video messaging can provide an enhanced messaging experience.
Miller Richard Petty Driving Experience promotion
Text2Win
Miller Lite had a spring promotion driving in-store sales for participating retailers.
Once informed about the promotion, consumers would learn the retailer-specific keyword
to text in to a short code for a chance to win a spot in Richard Petty’s Driving
School.
Once you get the general idea of the animation's markup, you'll want to play a bit.
All of the animations are created from simple, reusable building blocks that you
can compose together. Before long you'll be creating dazzling visuals. By grouping
steps together and specifying them to be run either in sequence or in parallel,
you'll achieve almost anything you can imagine, without writing a single line of
code!
Alltel NFL Draft mobile promotion
Text To Screen
Innovative mobile NFL draft experience held at Alltel hosted draft parties in New
Orleans and Phoenix. Fans who attended local draft events had the opportunity to
vote on who they thought would be next to be drafted. Mango’s proprietary event
management platform allowed for an interactive onscreen experience with multiple
onscreen interactions.
SMS or text messaging is one of the most popular forms of communication with every
segment of mobile subscriber in the US – not just youth and young adults. More than
three quarters of all mobile subscribers between the ages of 18-34 use SMS on a
daily basis.
